Inspired Entertainment, Inc., a leading B2B provider of gaming content, technology, hardware, and services, today announced the launch of its Virtual Sports products with BetMGM, via the Kambi Engage platform, with an initial focus on Brazil.
Through BetMGM, Brazilian customers will now enjoy Inspired’s Virtual Sports games, including V-Play Football (Brazil) – a custom-developed product tailored for the Brazilian market. This bespoke game captures the energy, passion and excitement of Brazilian football, delivering a dynamic and authentic betting experience.
“We are thrilled to expand our partnership with BetMGM and Kambi, bringing our market-leading Virtual Sports content to Brazil. The launch of V-Play Football (Brazil) is a significant step in our commitment to delivering localized, high-quality gaming experiences. Our innovative Virtual Sports products will offer Brazilian players an exciting, fast-paced betting experience, complementing traditional sports betting.”
– Brooks Pierce, President & Chief Executive Officer of Inspired
BetMGM is debuting Virtual Sports in Brazil as part of its broader international expansion strategy, with additional markets and new gaming experiences on the horizon. The launch is powered by Inspired’s partner, Kambi, a trusted provider of premium sports betting solutions, ensuring a seamless and high-performance betting experience for players.
“The arrival of Virtual Sports to our portfolio in Brazil reinforces BetMGM’s commitment to offering innovative, personalized experiences aligned with the Brazilian public’s culture and passion for sports. I believe that this partnership will allow us to take another important step in the diversification of digital sports entertainment in the country, as well as strengthening our betting offer and highlighting our presence in the country.”
– Almir Ribeiro, CEO of BetMGM Brazil